Abstract

Objective To explore the influencing factors of health seeking behavior of delivery women in Guangdong province. Methods Stratified random sampling method was used, and 1 491 delivery women from primary, secondary and tertiary hospitals were investigated with self-made maternal health seeking behavior questionnaire. Logistic regression analysis was used to analyze the impact of environmental factors and population characteristics on health seeking behavior. Results Delivery women with qualified health seeking behavior account for 83.4%. Present pregnancy was planned (OR=2.114), prenatal examination was needed when self-feeling good (OR=2.323), social medical insurance system was socialized medicine (OR=2.755) or medical insurance (OR=1.697), hospital level of secondary hospital (OR=1.568) or tertiary hospital (OR=1.800) were independent positive influencing factors of health seeking behavior. Conclusion The qualified rate of health seeking behavior of delivery women in Guangdong province is low. Delivery women with the following characteristics of low educational level, low family income, uninsured, coming from rural area and delivery in primary hospital need to be guided scientifically at seeking for health. Key words: Delivery women; Health seeking behavior; Influence analysis

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