Abstract

Tesla, a trailblazing firm noted for its innovative business practices, is at the vanguard of the automotive industrys transition brought on by the rise of electric automobiles. The paper analyzes Teslas business strategy in depth and looks at how it has affected the electric vehicle market. The study uses a literature review approach to look into Teslas novel business strategies, market positioning, and eco-friendly projects. This research analyzes academic literature, business reports, and case studies to determine what has contributed to Teslas success and offer practical suggestions for future study. The results highlight the revolutionary effect Teslas strategy has had on the automotive industry and the global advancement of electric vehicles. The paper elucidates the underlying strategic mechanisms that fuel Teslas expansion and market supremacy. Policymakers interested in encouraging sustainable mobility solutions and businesses planning to participate or compete in the electric car market can both learn valuable lessons from the results.

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