Abstract
This study aims to estimate the value of the willingness and ability of society (Willingness to Pay / WTP and Ability to Pay / ATP) which is the 4 categories of human settlements in the city of Ternate. Category of human settlements include : residential area of CBD, residential area of the city, residential area of the new town and residential area of the coastal town. The results of this study explains that human settlements in the CBD magnitude WTP value of IDR 18,000 and WTP total of IDR 21,500. In the residential area of the town category WTP value of IDR 15,600 and WTP total of IDR 19,100 while the residential new town category WTP value of IDR 12,200 and WTP total of IDR 15,700. The latter category is the residential area of the coastal town with WTP value of IDR 9,550 and WTP total of IDR 13,050. The performance and technical innovation and non-technical waste management of PD Ternate City Health will assist the community in providing a high appreciation and participation with the willingness and ability to pay a levy municipal waste. The willingness of the community can be measured aspects of the value of WTP and total WTP while the ability can be measured from ATP/Ability to Pay. The distribution of the estimated value of ATP in the CBD area of IDR 25.650; residential community located in the town of ATP value of IDR 21160.00; residential community located in the new town has a value of ATP IDR 19.600; and in the coastal town ATP value of IDR 14.375. Estimates of the value of WTP and total WTP and ATP for each community a city located in the cluster group of settlements in the city of Ternate different. It is caused by factors outside the model which affect, among others: the density of houses/population, utilization and availability function of the area of open land for sewage treatment.
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