Abstract

The purpose of this study was to determine the relationship between the quality of health services and the interest in repeat visits and to analyze the relationship with the value of the Bed Occupancy Rate (BOR) in the VIP room of the Datu Beru Takengon Regional General Hospital in 2020. The research design used an analytic survey with a cross sectional design. The population of patients treated in the VIP Room of the Datu Beru Takengon Hospital was 105 people. The sampling technique used accidental sampling. The number of samples to be studied was 77 people. Data analysis was performed by univariate, bivariate and multivariate analysis. Base on the results of the research on the reliability variable obtained p-value = 0.001, responsiveness = 0.002, assurance = 0.017, empathy = 0.003, physical evidence = 0.002 <0.05, meaning that there is an influence between reliability, responsiveness, assurance, empathy, physical evidence of interest. revisit and it is related to the Bed Occupancy Rate (BOR). The results of multivariate analysis showed that the most influential variable in this study was the variable of empathy with an Exp (B) value of 12.048. The conclusion is that there is a relationship, reliability, responsiveness, assurance, empathy for re-visit interest and the value of the Bed Occupancy Rate BOR, the results of the multivariate analysis show that the most dominant factor is the variable of empathy.

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