Abstract
In 21st century skills require students to have 4 skills, there are Critical thinking, Communication, Collaboration and Creativity. Therefore, teachers are expected to have the ability to develop these skills. For example by using social studies learning media. It is undeniable that social studies teachers in Semarang are accustomed to using learning media. Unfortunately there are still some teachers who find it difficult to apply Semarang’s local advantages in social studies learning media. Therefore, the goal of this research is about analyzing the needs of social studies learning media based on local advantages of Semarang. This type of research is descriptive qualitative. Respondents were junior high school social studies teachers in the city of Semarang, a number of 36 respondents who were randomly selected based on the location of the school spread over 16 sub-districts in the city of Semarang. Data analysis method in this research is descriptive analysis. The results of this research that 88.9% of social studies teachers knew the local advantages of Semarang city, 69.4% of social studies teachers had no difficulty developing learning that was fun and contextual. However, social studies teachers find it difficult to develop social studies learning based on local advantages because 52.8% of social studies teachers have difficulty to find learning media based on local advantages, and 58.3% experienced problems in packaging and integrating social studies learning with local advantages. Learning media based on the local advantages of Semarang city need to be developed based on this need analysis.
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