Abstract
With the rapid development of autonomous driving technology in daily life scenarios and logistics, some potential start-ups have emerged on such tracks. Therefore, research on this industry in the field of business research cannot be ignored. This article analyzes the investment value of pony.ai, one of the startups in the autonomous driving industry. Firstly, the macro market where pony.ai is located is analyzed, concluding that this industry is expected to develop rapidly and flourish in the next few years. Following the background information and projected financial position of pony.ai, which provides a basic understanding of the company. Additionally, showing the investment value of pony.ai by presenting its current situation through four dimensions, also known as SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis. The results show that pony.ai can be a worthwhile investment choice, whereas specific improvements are needed. The results also have certain reference significance for analyzing startups of the same type.
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