Analysis of the Impact of Green Innovation and Corporate Green Performance

Abstract

Green innovation plays a crucial role in contemporary enterprise development, and its impact on enterprise green performance is multifaceted and far-reaching. From policy guidance to technology promotion to intellectual property protection, this series of measures together motivate enterprises to be more active in innovation in the field of environmental protection and improve the level of green performance. First, policy support provides enterprises with clear directions and incentives, and through financial incentives, regulations and other means, it promotes enterprises to better fulfill their social responsibilities and accelerates the pace of green innovation. Secondly, the improvement of technology level and the protection of intellectual property rights have provided the technical basis and legal guarantee for green innovation, accelerated the dissemination and application of environmental protection technology, and improved the core competitiveness of enterprises in the field of environmental protection. Finally, from the perspective of industry chain resilience, green innovation makes the whole industry chain more adaptable and growth potential, provides new market opportunities for enterprises, and promotes the upgrading and sustainable development of the whole industry chain. Overall, green innovation not only provides enterprises with a new impetus for development, but also pushes them to fulfill their social responsibilities more actively, and prompts the whole industry chain to move towards a greener, more innovative and sustainable direction.