Abstract
Background. The main goal of this research was to study the activities of Formula 1 team Toro Rosso in order to understand the peculiarities of its functioning and its role in realization of the performance program of Red Bull concern in this auto racing championship. This study provided an in-depth look at one of the most unusual examples of partnership in professional sports – Red Bull and Toro Rosso alliance.
 Methods. The main research method was the collection and interpretation of statistical data concerning various characteristics of the performance of Toro Rosso team and its pilots in Formula 1, primarily sports performance. Also, additional facts were collected, which made it possible to give a more detailed description of the role of the Toro Rosso team in realizing the goals of Red Bull concern in Formula 1.
 Results. During the study various characteristics were identified that reflect the peculiarities of managing Toro Rosso team. Among them we want to admit the next ones: A) Toro Rosso confirms the status of the team that prepares pilots for the performance in the main team Red Bull; B) TR, with some features, matches the status of “junior” team; C)–among the personnel decisions, connected with the Toro Rosso team in Formula 1, there were both successful and ineffective ones; D) the team brings sufficient benefits to both the main team of Red Bull and the entire Austrian concern.
 Conclusions. Toro Rosso team proves the effectiveness of its existence and its value for Red Bull concern, and in order to increase the efficiency of its activity the leaders of Austrian company should continue to realize the strengths of the team, taking into account the interests of the RB main team, and, at the same time, improve the principles of personnel policy, carefully think out the positioning of team and correct the character of work of Red Bull Junior Team program.
 Keywords: sports partnership, management, motorsport, team-satellite.
Highlights
The problem of the study and the degree of study
It appeared due to the fact that Red Bull corporation decided to carry out a large-scale expansion into the most prestigious auto racing world championship, and it created the “main” team, which was originally aimed at longterm development and achievement of high results, and the second, “junior” team-satellite, which was considered as: A) a place for the development of young pilots who potentially can later join Red Bull team; B) a place for checking various technical details; C) a team that, in theory, can help the main team achieve results during the races; D) an additional business unit which promotes the brand of corporation (Cygan, 2007)
The idea of a satellite team in Red Bull works effectively: Toro Rosso really helps to assess the potential of the drivers and prepare them for main team, performs well in Formula-1, provides technical support and works as an additional object for promoting Red Bull concern
Summary
The problem of the study and the degree of study. Last year we could see an example of one of the most ambitious cases of cooperation in modern professional sports in Formula 1 World Championship (Mourao, 2017). It appeared due to the fact that Red Bull corporation decided to carry out a large-scale expansion into the most prestigious auto racing world championship, and it created the “main” team, which was originally aimed at longterm development and achievement of high results, and the second, “junior” team-satellite, which was considered as: A) a place for the development of young pilots who potentially can later join Red Bull team; B) a place for checking various technical details; C) a team that, in theory, can help the main team achieve results during the races; D) an additional business unit which promotes the brand of corporation (Cygan, 2007) Due to such an unusual and at the same time large-scale project, which cost Red Bull a lot of time and money, the question immediately arises: Is it rational that Red Bull has a second team in Formula 1 (Walthert, 2015)? This study provided an in-depth look at one of the most unusual examples of partnership in professional sports – Red Bull and Toro Rosso alliance
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