Analysis of the Effect of Project Performance Success for Construction Company Competitiveness through Customer Satisfaction

Abstract

Project performance is a work achievement obtained in the implementation of work that is reflected in the final results produced in accordance with the desired quantity and quality. Cost performance, quality performance, time performance are some of the project performance that affects customer satisfaction, while customer satisfaction affects the competitiveness of a construction company. This research aims to analyze the effect of cost performance, quality performance and time performance on customer satisfaction that implements the competitiveness of construction companies. Data collection was carried out through surveys using a questionnaire. Respondents were taken based on purposive sampling method which includes construction project stakeholders or people who are competent in the construction field that includes 200 respondents. The statistical verification analysis method in the research was conducted using the Structural Equation Modeling (SEM) analysis model and the tool used for this study was LISREL 8.80. The results of this research indicate that simultaneously the cost performance and time performance through customer satisfaction are the variables that have the strongest relative influence on competitiveness, which is equal to 1,131 (63.97%). It can be concluded that with increasing cost performance, time performance and customer satisfaction will be able to increase company competitiveness.