Analysis of Public Transportation Mode Choices in Tangerang City, Indonesia

Abstract

Mode choice of transportation is a transportation planning process that functions in determining travel expenses or can be interpreted as an effort to separate people’s travel to understand the relationship between modes and a factor that influences the choice of other modes. This study aims to determine the mode choice of public transportation and the probability of using the Tayo Bus and City Transportation in Tangerang City. The research approach used is quantitative with primary data sources obtained from closed questionnaire instruments with stated preference techniques for 50 respondents using the Tayo Bus on the Ciledug-TangCity route and 50 respondents using the City Transportation for the Ciledug- Cikokol route. The analysis of mode choice uses the binomial logit model with attribute variables in the form of changes in travel costs, changes in travel time, and changes in headway. The results of the analysis show that the probability of mode choice for the changes in these attributes is 92.107% or Tayo Bus and 7.893% for City Transportation. The main factor that underlies the opportunity to choose the Tayo Bus is the cheaper cost than City Transportation, while the opportunity for choosing City Transportation the ease of access felt by passengers. Changes in the attributes of travel costs in both modes are increased or decreased, passengers generally prefer to use the Tayo Bus. Likewise with the attributes of travel time and headway, although it is increased or decreased, passengers tend to prefer to use the Tayo Bus as a mode to get their destination Keywords: mode choice, stated preference, and binomial logit model.