Analysis of Public Opinion Crisis Control by Mainstream Media During COVID-19

Abstract

The sudden outbreak of new pneumonia has had a profound impact on the global world and all walks of life. At the same time, it also creates a torrent of public opinion under the mud of information and accelerates the fermentation and loss of control of the Internet public opinion field. Tuchman, a famous scholar, claimed in Doing the News that news is the constructed reality, and the mainstream media controls the trend of public opinion when disseminating news. In this paper, public opinion at each stage of the epidemic was analyzed based on the crisis phase analysis theory proposed by Steven Fink. In the face of the epidemic crisis, the mapping of the media plays an important role. Mainstream media should control the public opinion crisis through different discourse strategies and social effects caused by communication methods.