Analysis of project management in the framework of entrepreneurial activity

Abstract

This publication is devoted to the analysis of the features of entrepreneurial activity in a competitive environment, which, in turn, carries a number of risks. The higher the level of competition in the market, the higher the level of risks that it carries with it for entrepreneurial activity. Every entrepreneur, in order to remain competitive in the market, must deal with emerging risks. The author notes that the growing effects of globalization and technological innovation create fundamental challenges for many companies and business processes. However, the world is becoming more and more competitive because barriers to entry are decreasing. The article highlights the most common risks faced by entrepreneurs in different countries. Particular attention is paid to the analysis of the features of the implementation of projects in the framework of entrepreneurial activities. According to the author, the most important parameters in project management are content (product and volume), time, quality, budget (finances and those resources that can be purchased within the allocated funds). Further in the article, attention is paid to the approaches applied to project management. In particular, functional, systemic, process and situational approaches are considered. The author emphasizes that planning and control are important for optimizing project resources. With the development of market relations, a large number of new ways to finance projects have appeared and, theoretically, the possibilities for raising funds have expanded. In the final part of the article, the author formulates the conclusion that in order to minimize risks in the implementation of projects, entrepreneurs need to develop action plans for various situations, train employees to prevent and prevent certain risks, and develop control tools.