Abstract

Vehicle manufacturers offer incentives in an attempt to encourage consumers to purchase or lease new vehicles. Similarly federal and local governments offer incentives to help build and maintain a market for plug-in electric vehicles (1). This paper analyzes manufacturer cash rebates and special lease offers and presents a comparison of plug-in electric vehicle incentives by manufacturer, technology, geographic area, and time period. How these manufacturer plug-in electric vehicle incentives relate to vehicle sales as well as state and federal government incentives is also investigated.

Highlights

  • Vehicle manufacturers offer a variety of incentives to in an attempt encourage consumers to purchase or lease new vehicles

  • Manufacturer incentive data was collected from several sources to provide a characterization of incentives over time as well as a detailed view of current incentives by model across the U.S 127 vehicle models from 22 manufacturers over 12 different size class / segments and luxury/non-luxury classifications were chosen based on those models which are comparable to currently available plug-in electric vehicle (PEV)

  • Incentives were found to be consistent over the selected zip codes in each state, cash rebate and lease offers were captured for PEV and comparable hybrid electric vehicles (HEV) and CONV vehicles for one zip code in each state

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Summary

Summary

Vehicle manufacturers offer incentives in an attempt to encourage consumers to purchase or lease new vehicles. Federal and local governments offer incentives to help build and maintain a market for plug-in electric vehicles (1). This paper analyzes manufacturer cash rebates and special lease offers and presents a comparison of plug-in electric vehicle incentives by manufacturer, technology, geographic area, and time period. How these manufacturer plug-in electric vehicle incentives relate to vehicle sales as well as state and federal government incentives is investigated

INTRODUCTION
VEHICLE CHARACTERIZATION
Current Incentives
Cash Rebate Offers
Lease Offers
Additional Government PEV Incentives
Average Incentivized MSRP by State
Cash Rebate Incentives over Time
Findings
Concluding Remarks
Full Text
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