Abstract

This paper analyzes the advantages and disadvantages of dialect programs in TV media, and explores how they can contribute to the preservation and protection of local language and culture. It argues that dialect programs have unique benefits in highlighting cultural diversity and maintaining linguistic heritage, but also face challenges in terms of language norms, intercultural integration, and media functions. It suggests that relevant departments and media workers should improve the supervision, management, innovation, and rationalization of dialect programs, and follow the basic principles of local language and culture promotion and protection. It concludes that dialect programs are an important medium for disseminating and safeguarding local language and culture, and should be given more attention and support in the process of language maintenance.

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