Abstract

7ELEVEN (7 eleven) is well-known franchise in the world as in Malaysia. The purpose of this study is to analyse the financial performance of 7 eleven for two consecutive years, 2019 and 2020. The comparison of this performance is required to track their achievement on stability, liquidity, profitability and on maintaining their market share. The qualitative data based on survey and quantitative data in the annual report needed to make the comparison of the financial performance. The ratios used to analyse the company financial performance are market value ratios, profitability ratios, efficiency ratios and liquidity ratios. The result from the survey contributed the information on how society preferred go to the 7 eleven and the result from the ratios showed the financial performance of the company. The financial performance report will be the summary of the financial health of the company helping various investors and stakeholders to take investment decision.

Highlights

  • In this current economic condition, people prefer to reach everything in a short time

  • This research included the progress covering cashless payments on Malaysia’s economic development and growth. These findings provide an in -depth understanding of the relationship between development and decline factors in the new industry era, its marketing mix strategy and customer satisfaction

  • We have done through the annual report for two consecutive years to have the comparative amount between 2019 and 2020

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Summary

Introduction

In this current economic condition, people prefer to reach everything in a short time. Buying groceries consumes lots of time and energy because people need to find their essentials items and find at different places and sections. From the consequences of this issue, the idea of building convenience stores is a great idea to implement especially in our society nowadays. 7- Eleven can be categorized as the best convenience store because of their operating hours which is 24 hours and the item sold fulfil the customer needs and essential. This convenience store was built on 9 October 1984 at Jalan Bukit Bintang, Kuala Lumpur. 7-Eleven has almost 2400 stores nationwide and serves almost 900,000 customers (7-Eleven Malaysia, 2020)

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