Abstract
Green development is an important goal of enterprise strategic management. In the process of parallel development of environment and finance, is there an interactive relationship between the two? Taking enterprise A as an example, this paper constructs an interactive evaluation system of financial and environmental performance based on ecological efficiency index. Using the corresponding value-driven model, the key factors behind the change of enterprise value are explored through factor analysis, and the management activities in the future can be carried out according to local conditions.
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