Analysis of Dominants Game Elements Using the Sillaots Parameters and Octalysis Framework on the Google Play Store

Abstract

The development of game technology is currently running very rapidly, especially mobile-based games. Such large Android smartphone users influence the direction of Android-based game development. Google Play Store is a provider of applications to games both paid and free for Android users.Application development companies competing to take advantage of the marketplace to benefit. To get sympathetic from the user, the developer companies do various ways both from the marketing side to the quality of the gameplay and design in order to become a popular product, especially on the Google Play Store.Research conducted at the moment is to analyze the popularity of games of each genre on the Google Play Store based on the dominant game elements to prove that whether the dominant game elements affect the motivation of players so that the game reaches the standard of popularity. The Sillaots parameter is used to analyze the dominant game elements and then the results are analyzed using the Octalysis framework that is tested on gamers without knowing the results of the previous test.The results of this study reveal that the relationship between dominant game elements and motivation reaches a value of 100% that it is true that each genre has different characteristics of each genre and motivation is different both in terms of design and game performance.