Analysis of Community-Based Educational Ecotourism Development Policy in Taman Beach Area, Pacitan Regency

Abstract

Taman beach as a sea turtle conservation area is a superior tourist destination in Pacitan which has the potential for community-based educational ecotourism development. The problems in the development framework are the lack of integrated management of tourism objects, lack of stakeholder support and involvement of local community. The purpose of the study is to formulate the right strategy to realize educational ecotourism development based on community participation in tourism object of Taman beach so it becomes an attractive destination in Pacitan Regency. The method used is SWOT analysis by analyzing external factors (opportunities and threats) and internal factors (strengths and weaknesses) with the EFAS and IFAS matrix. The results of the analysis show that the community-based educational ecotourism development strategy in the area of Taman beach is in quadrant I, that is through an aggressive strategy. The priority strategies that can be developed by local government and local community are (1) maintaining the sustainable preservation of natural and cultural attractions of local community potential, (2) increasing prevention of environmental pollution by involving all stakeholders, (3) enhancing the community ability to develop more creative and innovative tourist attractions, (4) increasing public understanding of the concept of educational ecotourism to prevent land-use conflict and (5) increasing the capacity of the community through debriefing as a supporting activity for educational ecotourism