Abstract
Smartphone apps market is a billion dollar industry and is growing rapidly. Thus, app developers are constantly on the lookout for efficient and reliable data analytics and prioritization tools that analyze crucial feedback present in app reviews and at the same instance prioritize the reviews for remedial actions. Such analysis and prioritization tools significantly assist app developers to identify and address requirements raised in the app reviews by the app's customers (end-users). This, in general, aids the app maintenance and evolution cycles. In this study, we propose and develop analytics and prioritization methods and represent the methods in the form of a software tool to support app developers of the MyTracks app towards the app's maintenance and evolution cycles. Our findings through the means of system usability scores reveal that the app developers had significantly agreed with the usability, reliability, and efficiency of our tool.
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