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Abstract
Waqf is not something that has just been carried out and done by the community, but until now, waqf is still being focused on so that one of these philanthropic instruments can be a solution to improve people's welfare. This research explores how the practice and management of productive waqf in Al Hikmah waqf institution. The research method used is descriptive qualitative using interview and documentation instruments on the research object, namely Nadzir and the board of the Al Hikmah waqf institution. The results of this study concluded that the practice and management of productive waqf at the Al Hikmah waqf institution has been carried out well and developed where the initial waqf assets are in the form of land measuring 8,150 M2 which then grows to 30. 000 M2 with various supporting facilities and total assets of up to 29 billion rupiah which is now used as a lease for Islamic activities. Then in the SWOT analysis, the Al Hikmah Waqf Institution has a differentiation strategy as a service rental and a place that has Islamic nuances.
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