ANALISIS PERAN BAWASLU PROVINSI BANTEN SEBAGAI FUNGSI PENGAWASAN PERILAKU ASN DALAM NETRALITAS PEMILU 2024 DI MEDIA SOSIAL

Abstract

The democratic festivities are set to commence in a few months towards the end of 2023, with the impending turnover of regional leaders and general elections (Pemilu) on the horizon. The behaviors currently emerging, particularly the neutrality of Civil Servants (ASN), always reflect the societal engagement in using social media to express support for chosen candidates during elections. The aim of this research is to shape and instill hope, attitudes, beliefs, and behavioral orientations in ASN voters, encouraging consistency and neutrality in general elections. In this research, the researcher employs the method of virtual ethnography. Virtual ethnography, also known as netnography, is a new form of qualitative research in communication that focuses on consumer behavior in the use of new media. The results of the discussion reveal three functions of the Election Supervisory Board (Bawaslu) concerning the neutrality of ASN: preventive function, supervisory function, and enforcement function against violations. The observed behaviors of ASN with regard to neutrality in elections include: 1) Social media campaigns (posting, sharing, commenting, liking, etc.); 2) Attendance at candidate declarations; 3) Participation as a committee/organizer; 4) Campaigning with civil servant attributes; 5) Campaigning using state facilities; 6) Attendance at political party events; 7) Attendance at the handover of party support to candidates; 8) Organizing activities that exhibit bias (issuing invitations, calls, and appeals); 9) Providing support to independent candidates. Sanctions for ASN or civil servants who violate election discipline may include: 1) Warning or reprimand; 2) Demotion or position reduction; 3) Temporary suspension from work in the civil service; 4) Dismissal with dishonor; 5) Other disciplinary sanctions; 6) Election prohibition; 7) Revocation of political rights