An organizational form framework to measure and interpret online polarization

Abstract

ABSTRACT As social media becomes more ingrained in political and social discourse around the world, the need for systematic measures and interpretations of online polarization grows. In this work, we introduce five major organizational forms of community-level polarization and nine subforms to support comparison of community dynamics in controversial discussions across time, platforms, languages, and domains. We propose a multi-dimensional social network analysis approach to characterize the structure within and between ideologically opposed communities and evaluate the organizational form. Through three case studies, we demonstrate applying the proposed methodology on two social media platforms (Twitter and Reddit) and levels of conflict (topic and partisanship). This work has implications for depolarization interventions and policies on social media.