Abstract

Drawing parallels to niche theory in ecological perspectives, this article develops an intra-organizational conceptualization of the niche that is grounded in the activities of the organization. Niches are constructed from mapping individuals to formal and informal activities. Because the many activities within organizations are difficult to observe, we propose a novel empirical strategy to characterize niches: we exploit the complete roster of memberships in electronic mailing lists. We characterize niches along four dimensions: competitive crowding, status, diversity, and typicality, and we develop theoretical propositions about the resources that accrue to occupants of niches that vary on these dimensions. Propositions are tested in two, disparate empirical settings: the R&D laboratory of a biopharmaceutical company and an information services firm. Results indicate that, across both settings, people in competitively crowded niches have less influence in the communication network and achieve lower leve...

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