Abstract

PurposeIn order to mass‐customize clothes, it is essential to consider individual body shape using computerized 3D body models. This paper describes the development of an interactive body model that can be altered with individual body shape for the purpose of computerized pattern making.Design/methodology/approach – For altering perimeter and length for contouring individual body shapes, a cross‐sectional line model is proposed arranged at regular intervals. This model is easy for controlling body shape and also for calculating length and perimeters. Shape control lines (SCL) are used to modify the shape of the model in order to adjust the model to represent different body shapes. SCL are used to modify the perimeter of the cross‐sectional line by scaling method with different center position and scaling ratio in a horizontal direction.Findings – In order to investigate whether virtual body models can be adequately substituted for real physical models, the perimeter and cross‐section areas of shape control lines were compared, which resulted in an agreement ratio of over 93 percent. This fact supports the adaptability and potential usefulness of the body model.Originality/value – This research makes it possible for customers to modify the body model to match their own body shape during internet or catalogue shopping; it can also enable apparel manufacturers to communicate with their customers by describing the body model to fit on the screen while in the ordering process.

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