Abstract

A system that integrates tools from different disciplines, ranging from cognitive and social psychology to multicriteria analysis and mathematical programming, is introduced to cope with the complexities and uncertainties that generate criticality in the organization innovation processes. An intelligent combined use of tools can facilitate the integration of unstructured or semistructured information resources and support individuals or groups of stakeholders in a complex environment, in order to structure a problem situation, to agree on a “problem focus” and to make commitments on a set of possible actions. The purpose of this article is to examine the potentiality of this system, above all in terms of knowledge acquisition, fusion, and use in various organizational contexts, and to describe an application in relation to an industrial project, in order to support the conceptual phase of the design process.

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