Abstract

Social media platforms, such as Twitter, provide the opportunity for academics to network and to disseminate research to colleagues and the general public. More recently, Twitter in particular has become a platform for hosting academic conferences in addition to or as an alternative to either traditional in-person academic conferences or virtual conferences, now typical since the onset of COVID. The Animal Behavior Society (ABS) and the Association for the Study of Animal Behaviour (ASAB) hosted their first global Animal Behaviour Twitter Conference in January 2021, in which researchers in animal behaviour from around the world shared recent work with fellow academics. Here, we explore the impact of the first global Animal Behaviour Twitter Conference (#AnimBehav2021) using questionnaires and Web site analytics to assess the dissemination of research and networking opportunities the event provided. Ultimately, this Animal Behaviour Twitter Conference increased the global reach and the accessibility of communicating animal behaviour research in comparison to in-person events. Furthermore, we use this case study to describe the logistics of organizing a Twitter conference in the field of animal behaviour, the novel opportunities this conference brought along and how other academic societies in behavioural biology can adapt our approach and benefit from this conference format.

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