Abstract
Global waste production is pegging at unforeseen heights and alarming for its sustainable management. Information and Communication Technologies (ICTs) can play an unequivocal role and warrants better information dissemination to larger masses in a short span of time. Therefore, for developing a need-based and effective mobile app, a study was conducted in Ludhiana district of Punjab on a randomly selected sample of 80 dairy farmers. The need was assessed and content was prioritized through the gap in knowledge, practices and opinion among the respondents for management of organic waste. Based on results, ‘IVRI-Waste Management Guide’ (WMG) App was designed and developed by ICAR-IVRI and ICAR-IASRI, to impart information and knowledge to various stakeholders about organic waste management. The assessment of the app was done in terms of knowledge enhancement regarding organic waste management, perceived utility of the app and problems in accessing the app and results showed excellent utility with a significant increase in knowledge of respondents and very less difficulty in accessibility. After 1 year, again the impact was assessed from the active users of the app and results with remarkable utilization pattern was observed. The study proved mobile apps to be highly efficient media for information dissemination.
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