An Exploratory Study on Wine Tourism in India with Special Reference to Nashik, Maharashtra

Abstract

Wine tourism in Maharashtra is steadily growing as a result of many initiatives by wine tourism service providers. Wine tourism in India is growing as a sort of special interest tourism, although being in its infancy compared to its overseas equivalents. Wine tourism began in Maharashtra as a niche form of tourism, with various wineries in Nashik and Pune giving wine tours within their vineyards and wineries. The article includes a brief review of wine tourism as well as an overview of the Indian wine industry, with a focus on the Nashik region of Maharashtra. The study concludes with recommendations for how to create and grow wine tourism circuits in Maharashtra's wine regions. This report also aims to serve as a foundation for future research on wine tourism management in Maharashtra. The goal of this research is to improve the social and economic conditions in the Nasik district. Wine tourists are discreetly more important than other tourists in the Nasik area. This tourism activity grew substantially day by day. This will result in the Nasik district's economic development. Keywords: Wine Tourism in Nashik, Wine Making Process, India’s Napa Valley, Vineyards and Wineries.