Abstract

Technological innovation of agricultural science and technology (AST) of enterprises plays an important role in the development of high-tech agriculture. Enhancing technological innovation capability is the key for Agricultural Science and Technology (AST) enterprises to develop sustainably. This study examines the main dimensions and characteristics of the AST enterprises’ technological innovation. In-depth interview method is employed in this paper. The finding points out that R&D capability and marketing capability are two important capabilities of technological innovation. And the characteristics of R&D and marketing of AST enterprises are summarized. Finally, the article discusses the conclusions and implications of the study.

Highlights

  • How to improve the capability of technological innovation has become a hot topic among many scholars

  • What are the main dimensions of technological innovation? What is the characteristic of technological innovation? This study explores deeply into AST enterprises’ technological innovation in micro perspective, analyzes the characteristic of AST enterprises and provides practical guiding which is of significance to AST enterprises

  • We focused on the main dimensions and the characteristic of AST enterprises’ technological innovation and concluded the information provided by interviews

Read more

Summary

Introduction

How to improve the capability of technological innovation has become a hot topic among many scholars. Technological innovation of AST enterprises in China has some characteristics, for instance, small scale, insignificant difference of products and low scientific contents [3]. It is urgent to realize the main dimensions of AST enterprises’ technological innovation. AST enterprises’ technological innovation is a process that enterprises develop and produce new products or offer new services to realize the commercialization and achieve new market value-added. In the progress they apply innovation knowledge, new technique, and use new mode of production [4] [5]. It starts with a review of the literature on these topics. It describes implications for managers and public policy makers

Literature Review
Methodology
Marketing in AST Enterprises
Conclusions and Implications
Full Text
Paper version not known

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call

Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.