An examination of secondary reinforcement, operant conditioning, and status envy hypotheses in relation to sex-role ideology

Abstract

A series of predictions concerning adult sex-role ideology was derived from three theoretical approaches commonly applied to the sex-role development of children: secondary reinforcement, operant conditioning by peers, and status envy. Relevant data were collected by means of a questionnaire administered to 635 students at two regional state universities and to nonstudent adults in the surrounding communities. Of these, 226 were classified as having a distinctive contemporary or traditional sex-role ideology by means of a short test developed and validated by the authors for this purpose. Discriminant analyses indicated that each theoretical approach differentiated between contemporary and traditional subjects at levels significantly better than chance. However, the status envy approach, as modified by social learning theory, was most effective and correctly classified 85% of the females and 93% of the males according to their sex-role ideologies. Alternative explanations of results are discussed and an eclectic model is advocated.