Abstract
BackgroundmHealth has become a valuable tool for providing health care services in developing countries. Despite the potential benefits of mHealth, its adoption remains a very challenge in developing countries like Bangladesh. The aim of this study is to investigate the factors that affect the adoption of mHealth services in Bangladesh using Extended Technology Acceptance Model (TAM).MethodsData were collected from over 250 respondents in Dhaka, Bangladesh. The data were analyzed using the Partial Least Squares (PLS) method, a statistical analysis technique based on the Structural Equation Modeling (SEM).ResultsThe study found that perceived ease of use, perceived usefulness and subjective norm (p < 0.05) had significant positive impact on the intention to adopt mHealth services. Surprisingly, the effects of personal innovativeness in IT (p > 0.05) on mHealth adoption were insignificant. This study also revealed that gender was strongly associated with the adoption and use of mHealth in developing countries.ConclusionsThe findings of this study can be used by government, policy makers, and mobile phone Company to maximize the acceptance of mHealth services in Bangladesh. The paper concludes with a discussion of research results and draws several implications for future research.
Highlights
MHealth has become a valuable tool for providing health care services in developing countries
The unprecedented spread of mobile technologies and their innovative application to address health priorities has developed a new field of e-Health, known as mHealth [1]. mHealth is defined as “the application of wireless technologies to transmit different data contents and services which are accessible by health workers through mobile devices such as mobile phones, PDAs, smart phones and Tablet PCs” [2]
The objective of this study is to identify the factors that influence the adoption of mHealth services among younger people in Bangladesh
Summary
MHealth has become a valuable tool for providing health care services in developing countries. MHealth is defined as “the application of wireless technologies to transmit different data contents and services which are accessible by health workers through mobile devices such as mobile phones, PDAs, smart phones and Tablet PCs” [2]. It provides medical and health care services to both health professionals and users.
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