Abstract

Electric vehicle (EV) adoption is growing worldwide with increasing market pull from consumers and market push from manufacturers of vehicles and charging equipment, as well as others in the supply chain. Governments have begun developing policies to support EV uptake and local governments, in particular, are examining what role they should play. In Australia, a large country with low population density, EV uptake has been slower in comparison to other similar economies. This paper discusses the status of EV charging infrastructure deployment in Australia with regards to local governments, by considering the extent to which they are relied upon for the deployment of such technology and what motivates them to act. It also covers the work undertaken by the authors with one local government in developing an EV charging infrastructure business model that will help the local community adopt and benefit from EVs. An applied use of the business canvas methodology adapted to suit local government interests is presented to assess the risks and benefits that different business models offer. The paper offers insights into the strategic and pragmatic responsibilities local governments balance in seeking to expand the EV charging infrastructure in their jurisdiction.

Highlights

  • The council value proposition articulated in this case was in establishing a customercentric Electric vehicle (EV) charging model that provided it with a first-mover advantage for a new revenue source

  • Local governments in Australia can play a key role in the deployment of public EV chargers in the early stages, given their responsibility for managing road transport infrastructure and especially where some of the benefits and challenges of EVs are viewed as being more local in nature

  • While many choices can be made by councils, it is important for them to determine the role they want to play in owning or facilitating the deployment of the charging infrastructure and the risks that they are willing to bear

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Summary

Global EV Context

The transport sector is a major source of global greenhouse gas (GHG) emissions. It was responsible for 25% of global carbon emissions in 2018 with steady increases in recent decades [1]. Transport plays an important role in society, facilitating work, education, leisure pursuits, the transportation of goods, and the provision of services. Carbon dioxide emissions arising from human activities and the accompanying adverse impact on the environment has led to the realisation that all elements of the economy must be rapidly decarbonised. Transport is undergoing a global paradigm shift as the global automotive industry moves towards an electric, decarbonised future. Passenger vehicles are at the forefront of this change as governments, automotive manufacturers, energy utilities, and technology providers look to understand what roles they will need to play

The Australian Context
Australia and Electric Vehicles
The Role of Local Government in Australia
The Challenge
The Australian Case
The Role of Government
Business Models
The Case Study
Overall Methodology
Business Model Characteristics and Design Possibilities
Finance and Transaction
Business Model Type Classification
Business Model Options and Prioritisation
Summary
Analysis
Findings
Conclusions
Full Text
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