An Analysis of the Spatio-temporal Characteristics of Hotels’ Network Attention -Taking Xi’an three-star and above hotels as an example

Abstract

Network attention is the degree of public attention to things on the Internet. With the rapid development of Web 2.0, the network attention of hotels on the tourism network platform has become an important reference for tourists to select an appropriate hotel. Based on the above, taking 371 hotels with three stars and more in Xi’an as the research object and gathering the data of hotels’ network attention from www.ctrip.com., we explore the temporal and spatial characteristics of hotels’ network attention. The result shows that: (1) From 2016 to 2018, due to the development of hotel online booking business, Consumers’ attention to Xi’an three-star and above hotels on www.ctrip.com. has increased significantly; (2) With the Bell and Drum Tower business district as the core, the spatial distribution of network attention of hotels with three stars and above in Xi’an presents the pattern of “large agglomeration and small dispersion”; (3) The network attention of different levels of hotels has obvious differences in spatial agglomeration;