Abstract
The new advent of digital, recurrently called by some authors as Web 2.0, Web 3.0 and Internet of Things, less than a mere technological change, con-sists of a new communicational paradigm. Mobile technologies, such as smartphones, have gained increasing prominence as means and tools of communication and mediators of interaction, in such a context. In this work, we intend to discuss mobile technology, especially smartphones, as media-tors of social practices and modes of subjectivity today. For the analysis, the notion of remediation by the Spanish sociologist Amparo Lasén was used, which, in a general scope, concerns the reconfiguration of mediations on the self-practices due to the adoption of new technologies as mediators of social practices. Among the results, the subjectivity process mediated by mobile technologies can be divided into two axes of analysis: one referring to identi-fication, knowledge sharing and self-awareness, and the other to control and dependence. The use of this type of digital mobile technology, such as smartphones, does not consist merely of just 'one more' media technology, which would minimally influence the processes of constituting subjectivities, on the contrary, it relates to an effective device for intermediating self and social-practices.
Highlights
Nowadays, the use of digital technologies in the most different areas and contexts is becoming increasingly intertwined with social life
Around 1999 and 2004, Web 2.0 would start to be formed, which would be based on collaborative projects, such as blogs (‘digital diaries’ or pages for the publication of personal content) and wikis
Web 3.0 consists of the semantic web or intelligent web, whose main characteristic is the use of machines to perform more efficiently activities that previously depended on manual labour
Summary
The use of digital technologies in the most different areas and contexts is becoming increasingly intertwined with social life. According to O’Reilly (2005), some of the main characteristics of Web 2.0 consist of the participation of users as co-developers of the services, and the configuration of software that does not have its use limited to a single device (can be ‘run’ ‘and accessed on smartphone, computer, tablet, among others). The extent of the diffusion of m-commerce activities in a country is related to the number of mobile phones, being that there are different patterns of diffusion in different countries. We intend to discuss mobile technology, especially smartphones, as a mediator of social practices and modes of subjectivity today. We will start from two axes of analysis to discuss the subjectivation process mediated by digital mobile technologies: one related to identification, knowledge sharing and selfawareness, and the other to control and dependence
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