Abstract

ABSTRACT The study of Chinese culture by foreign scholars is becoming increasingly prevalent, and as a result, there is a growing need to find new and innovative ways to promote the transmission of Chinese culture. To this end, this study proposes using computer-aided technology and big data analysis to analyze existing cultural communication methods and optimize communication programs. The use of big data analysis can provide valuable insights into the preferences and needs of different audiences, which can be used to tailor communication strategies to be more effective. Additionally, computer-aided technology can be used to create engaging and interactive experiences for audiences, further enhancing the effectiveness of cultural communication efforts. One of the key objectives of this study is to develop a series processing mode that optimizes the program of communication for scientific guidance. To achieve this, the researchers will conduct adaptability analysis from the perspective of computer technology in the context of big data. By applying computer-aided technology, the research team will analyze existing methods of cultural communication and optimize them for maximum effectiveness. To ensure that the optimized programs are effective and respectful of the promoted culture, the researchers will work closely with experts and members of the cultural community. This will help to ensure that communication efforts are appropriate and culturally sensitive. The results of this study will be the development of an analysis of big data sets that can be used to guide the promotion of Chinese culture to a wider audience. To test the feasibility of the optimized programs, the researchers will conduct a series of innovative program tests. Ultimately, this study aims to create more effective and engaging programs that can help share the richness and diversity of Chinese culture with a wider audience.

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