Abstract
The objectives of this research were to find out the types and reasons of code mixing and switching used by Rich Brian and NIKI in Najwa Shihab’s Apa Adanya Rich Brian NIKI YouTube Video. This research was conducted by using descriptive qualitative method. The utterances were analyzed and categorized into the framework developed by Hoffman who proposed types of code-switching and mixing. The results showed that intrasentential code switching appeared most often with a total of 46 times (42.9%). Meanwhile the rest were intrasentential mixing 34 times (31.7%), intrasentential switching 22 times (20.1%), intralexical mixing 4 times (3.7%), and the lowest frequency is tag switching 1 time (0.9%). The researcher found that there were only six reasons. Those were intention of clarifying the speech for interlocutor 66 times (61.6%), talking about a particular topic 29 times (27.1%), expressing group identity 4 times (3.7%), interjection and repetition used for clarification 3 times (2.8%), and last being emphatic about something 2 times (1.8%). The findings demonstrate that Rich Brian and NIKI purposefully mix and switch their language to make sure that the message is as clear as possible to the interlocuter.
Published Version
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