Amplifying local identity while capitalizing on the assets of globalization

Abstract

ABSTRACT The characteristics of a strong local identity and place attachment are revealed, drawing upon a systematic review of the scholarly literature. Then, drawing upon yet another literature review, a summary of both positive and negative effects of globalization on local communities is presented. The argument is made that communities with strong local identities are more capable of maximizing potential benefits from globalization and minimizing the negative impacts, or disbenefits, of globalization. A structural model of self-determination theory is then presented, with specific insights about how to reinforce local identity by responding to core human needs among individuals that form a community. The paper concludes with a posing of nine essential questions that should be reflected upon by community members as they design a process to proactively capture a desired flow of benefits from globalization that form recursive reinforcement of strong local community identity.