Abstract

This article suggests that algorithmic resistance might involve a particular and rarely considered kind of evasion—political disengagement. Based on interviews with ordinary Brazilian users of Facebook, it argues that some people may stop acting politically on social media platforms as a way of avoiding an algorithmic visibility regime that is felt as demeaning their civic voices. Three reasons given by users to explain their disengagement are discussed: the assumption that, by creating bubbles, algorithms render their citizenship useless; the understanding that being seen on Facebook entails unacceptable sacrifices to their values and well-being; and the distress caused by successfully attaining political visibility but being unable to fully control it. The article explores the normative ambiguities of this type of algorithmic resistance, contextualizing it in Brazil's autocratization process.

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