Abstract

Abstract The environmental education is more and more important according to increasing environmental problems, but university students don't receive it actively. Actually, environmental education in university is conducted and focused on environmental engineering. In order to have an effect on environmental education for all engineering college students, the course of environmental education consists of various fields of engineering study including environmental engineering. The environmental education categories for engineering college students are determined by using an AHP technique in this study. After educating engineering college students with the developed environmental education course, we evaluated the environmental education performance using the survey on perception level and purchasing data of environmentally consciously products by statistical and RFM analysis. Key Words : Environmental education, AHP, RFM, The combined model, Performance analysis * 교신저자 : 서광규(kwangkyu@smu.ac.kr)접수일 11년 11월 04일 수정일 (1차 12년 01월 03일, 2차 12년 02월 01일) 게재확정일 12년 02월 10일

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