Abstract

The purpose of this research was to study the impact of the business environment on business development of SMEs in accordance with the National Economic and Social Development Plan of Thailand. The data was collected from 420 entrepreneurs of SMEs in Thailand using stratified random sampling. A questionnaire was the study’s data collection tool while multiple correlation analysis and multiple regression analysis were used with the statistics for data analysis. The results showed that most of the entrepreneurs were males aged 41-50 years, married, and had a bachelor’s degree or higher for education. Most SMEs were partnership businesses dealing with agricultural products with a duration of operation between 10-15 years. Most had registered capital of less than 5 million baht with an average annual income of less than 5 million baht and a number of employees fewer than 20 people. According to the national economic and social development plan for these SMEs, there was one particular business environment factor like technology that showed a relationship and a positive impact on overall business development. When considered in each aspect, it was found that (1) technology was related to and had a positive impact on business development in marketing knowledge and (2) technology was related to and had a positive impact on the development in businessmanagement.

Highlights

  • The economic development of Thailand had been a continuous progess though in the past operations may have lacked proper coordinated patterns and certain goals

  • This was a survey research in which questionnaires were used to study the influence of the business environment such as economic, political, and legal environments, technology, and culture that may affect business development according to the National Economic and Social Development Plan in terms of production, marketing, finance and accounting, and management

  • This research of Business development according to the National Economic and Social Development Plan of small and medium-sized enterprises (SMEs) in Thailand can be summarized as follows; 1

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Summary

Introduction

The economic development of Thailand had been a continuous progess though in the past operations may have lacked proper coordinated patterns and certain goals. Entrepreneurs of SMEs need to have knowledge about factors in the business environment both inside and outside that may affect the development of operations and business survival They should be prepared for various risks that may occur in order to relieve the possible cause of each opportunity which may help the organization to buffer the damage, so that the level of risk and the size of the risk that may occur in the future lower to the organization’s acceptable level by mainly taking into account the accomplishment of the objectives or goals of the organization and the types of risk they may encounter [3]

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