Abstract
The changing health care market has highlighted the role of the individual in choosing health care providers. HMOs are a relatively novel option, particularly for Medicare beneficiaries. National survey data are used to assess patterns of HMO receptivity. Older persons are less familiar with the HMO model. They also express less favorable attitudes toward HMOs and less enrollment interest. HMO receptivity is a function of health care attitudes and experiences and the nature of available information about HMOs. Age differences in HMO receptivity reflect the effects of cohort membership and aging on these factors.
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