Abstract
Appearance anxiety is a psychological disorder commonly experienced by young contemporary Chinese women. This issue is mainly caused by the individual's dissatisfaction with their current and ideal body image, resulting in low self-esteem. This paper aims to analyze the phenomenon of young Chinese women's appearance anxiety and to study the main objective and external factors that cause this problem and its influence. This study is significant for understanding the causes and social results of appearance anxiety in young Chinese women. Based on the literature review method, this paper explores and finds that China's socialized aesthetic is a conjunct product of the social system, cultural concept, mass media publicity, family of origin and other factors. Appearance anxiety not only harms individual psychology but also may lead to physical consumption behavior, and then form a cycle of promoting the development of the medical beauty industry - solidifying social aesthetics - spreading appearance anxiety.
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