Abstract
The multifaceted competitive policy promotes awareness of the importance of competition by society, ensures maximum transparency of state regulation, reduces the level of corruption and increases public confidence within activities of the competition authorities, helps developing self-regulation of economic entities. At the same time the mechanism of state regulation and self-regulation has its own instruments for improving the efficiency of advocating competition. Research of their peculiarities, instruments, role and interaction are important directions of modern scientific investigations and the purpose of this article.In this article a comparative method to study is usedfor common and distinctive features of advocating of competition in different countries and Ukraine. The results show that it is extremely important to create a system for advocating of competition in order to inform society, protect the attained level of competition in entrepreneurial activity, prevent or suspend, and then stop the abuses of monopoly position, the anti-competitive concerted actions of business entities, the anti-competitive actions of state authorities and unfair competition. The experience of economically developed countries convincingly suggests that such practices have a positive effect on the functioning of the competitive environment in which the interaction of economic agents takes place. The results show that there was a gap in implementation of economic policy in Ukraine and there is a gap between legally established norms on the implementation of competition policy and the practice of their application. To a large extent, this is due to the lack of well-developed strategy for economic development in Ukraine and, accordingly, the strategy for the development of competition policy.
Highlights
Advocating of competition means organizing communication in order to promote principles of competition beingan addition to law application: on one hand, it is intensified by active advocacy and, on the other hand, advocacy is less effective in the absence of law enforcement
The restriction by the use of compulsory state measures of competition policy on the part of the state is ineffective and expensive, and needs to be complemented by self-regulation instruments that include the advocacy of competition
The systematically-functional method was used to find out the purpose of competition policy in the direction of advocating competition, to compare the instruments of state regulation and self-regulation in the advocacy of competition, the question of their interaction
Summary
Advocating of competition means organizing communication in order to promote principles of competition beingan addition to law application: on one hand, it is intensified by active advocacy and, on the other hand, advocacy is less effective in the absence of law enforcement. The restriction by the use of compulsory state measures of competition policy on the part of the state is ineffective and expensive, and needs to be complemented by self-regulation instruments that include the advocacy of competition. The problem of advocating of competition was studied by scientists mainly from the point of view of the state policy influence, using instruments of state regulation. Liberalization and convergence are grounds for strengthening the role of self-regulatory institutions, for the development of its internal structures, for changing the paradigm of interaction and cooperation with the state and, generally speaking, the transformation of statehood. Transformations, above all, acquire the regulatory and control functions of the state in relation to competition. The issue of advocating of competition in the view of transformation and modernization of the state function is relevant
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