Abstract
In the article, we analyze the evaluative definition of attractive, and using examples we prove that in the advertising texts of watches, it refers to a positive assessment.From the material analyzed by us, it follows that, first of all, they are evaluated: collections of chronometers, one of the elements of the product or an addition, for example: a belt, a bracelet.In our work, we also included definitions of terms in the field of marketing and advertising, which are necessary for our linguistic research, for example: collection, series, models, design.Our work becomes part of a larger study of the language of advertising, which is a component of modern communication.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
