Abstract
This paper seeks to re-engage international management (IM) scholars in conducting research that aims to develop breakthrough knowledge for major advancement. A “phenomenon-motivated, existing-theory informed, and interdisciplinary-based” investigative approach is proposed based on an analysis of the new theory development process with illustrations from the influential works of a select group of pioneering researchers in IM and related fields. Five emerging IM phenomena resulting from recent changes in the global business environment are recommended for study using the proposed investigative approach to create new theories that have both scholarly and practical significance.
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