Abstract

During recent years e-commerce has found its way to the agricultural sector in India. The internet continues to become more popular among people who deal with agricultural business of any type. While technology availability has increased and its access has become easier, the demographic transition is also characterized by greater willingness to use technology among farming community. In the last few years agriculture has shown steady progress for which technology has made a visible contribution. This paper aims to present the existing pattern and level of adoption of e-commerce among the farmers of Trichy District in the State of Tamil Nadu, India.

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