Abstract
This symposium explores how integrating individual cognition into organization-level theories alters well-trodden predictions in organization and management theory. While augmenting traditional macro- level management theory with cognition typically begins as a micro- foundational effort to bolster extant theory, it often results in the development of an entirely different, novel theory. The symposium explores this approach in the context of a variety of firm-level theories and is intended to prompt rich discussion between micro and macro communities regarding the benefits and drawbacks of incorporating cognition into traditional management and organizational theories. The Effect of Organizational Aggregation Structures on Individuals’ Voting Behavior Presenter: Henning Piezunka; INSEAD Presenter: Oliver S. Schilke; U. of Arizona New Wine in an Old Bottle? How Analysts Evaluate Product Failures During Technological Change Presenter: Ram Ranganathan; U. of Texas at Austin Presenter: Kinde M. Wubneh; U. of Texas at Austin Framing Transaction Value: The Role of Rhetoric in the Emergence of the U.S. Advertising Industry Presenter: Sekou Bermiss; U. of Texas at Austin Presenter: Johann Peter Murmann; U. of St. Gallen Presenter: Christina Kyprianou; Clemson U. Perceptions of Asset Specificity: Bias and Manipulation in Interfirm Exchanges Presenter: Russell Coff; Wisconsin School of Business Presenter: Libby Leann Weber; U. of California, Irvine
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