A work of art as an experimental exhibit. Broodthaers and the Eagle

Abstract

Experimentation is integral to literature and art as well as to the natural sciences. The search for new artistic means of expression, the formation of a new canon and the use of new artistic materials are all based on findings obtained through experimentation. Experimentation was a key category for the modernists in particular. The difference of modern art with previous periods lies especially with its having given a new programmatic significance to experimental procedures in both the natural sciences and art. Modern artists are characterised by a stylistic pluralism as an expression of a constantly changing society, accompanied by a new understanding of art. In particular, art after 1945 gave rise to a new concept of art hardly anticipated in the traditional genres of painting and sculpture, for example. Thus “experimentation” nowadays refers to controlled, purposive action aiming at some specific goal: the invention of something new or the production of new knowledge. This quest for the new characterises modern art and in particular contemporary art in a variety of ways. While controlled artistic practices may at first glance seem to conflict with the artist’s claim to freedom, artists do indeed seek new practices that are repeatable and therefore controllable. Not everything that is contemporary is experimental. “Experimental” does not just refer to something new — experimental art rather comes from certain experimental methods. In his work Musée d’Art Moderne, Département des Aigles (1968-72) the Belgian artist and poet Marcel Broodthaers investigates a particular form of experimental art. Broodthaers’ fictional museum project provides a good basis for a study of the concept, as the artist has himself repeatedly referred to the experimental quality of his art. Indeed, our starting assumption in this essay is that this work by Broodthaers illustrates in a paradigmatic way central elements of experimentation in contemporary art of the 1960s and 70s. For example, on 16 May 1972 Broodthaers opened a section of a museum entitled The Eagle from the Oligocene to the Present in the Städtischer Kunsthalle in Düsseldorf, signing it with the following words: “Marcel Broodthaers shows an experimental exhibition of his Musée d’Art Moderne, Département des Aigles, Section des Figures”. The first part of this essay examines the experiment in which a museum with altogether twelve sections is declared to be a work of art. The second part then explicates the experiment in which an exhibition is declared to be a work of art. Finally, the third part examines the role of the viewer within Broodthaers’ artistic experiment.