Abstract
Taste cognition can be interfered with by visual information, but the mechanism by which this happens has not been clarified. We assumed an interference model in the processes of taste and vision information. The model was tested with frequency analysis on EEG and using the switch response time. The tasks were matched/miss-matched between taste and vision information about orange juice and apple juice. There were changes in the ? waves that originated in the visual processing of a juice package, and changes in the β waves that originated in the taste processing. There is the possibility of a parallel processing mechanism in the vision-taste interference.
Published Version
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