A trust-enhanced consensus reaching model based on interaction among decision-makers with incomplete preferences

Abstract

PurposeThe development of social networks enhances the interaction between people, which brings new challenges to the research of group decision-making (GDM). This study aims at the problem that the synergy and redundancy due to interaction among decision-makers are ignored in the previous GDM, a trust-enhanced consensus reaching model based on interaction among decision-makers with incomplete preferences is proposed.Design/methodology/approachFirstly, confidence level is introduced to improve the hesitation phenomenon that should be considered when calculating trust degree; Secondly, a new trust propagation operator is developed to deal with indirect trust relationships; Thirdly, trust degree is transformed into interaction index to quantify the synergy and redundancy in decision-making. Fuzzy capacities of decision-makers are used to replace traditional weights, and the final scores of alternatives are obtained through Choquet integral.FindingsThe proposed model using fuzzy capacity can reflect the synergy or redundancy among decision-makers and improve the accuracy of final ranking result and reduce the loss of information.Originality/valueThis study proposes a trust-enhanced consensus reaching model, which develops a new trust propagation operator to ensure the continuous attenuation of trust in propagation process. And the proposed model uses fuzzy capacity to improve the enhancement or attenuation on the scores of alternatives.